With the words “Be Our Guest,” one of Disney’s most beloved animated classics invites us into a world of enchantment, elegance and heartfelt storytelling. Now, the European online Disney Store celebrates that magic with a brand-new collection inspired by Beauty and the Beast — a beautiful range designed for dressing, dining and delighting.
A Tale as Old as Time, Reimagined
At the heart of the collection is a stunning Loungefly Beauty and the Beast Backpack (€85.00), created by Loungefly. Stepping inside the magical halls of the Beast’s castle, the design places Belle centre stage in her provincial dress, singing joyfully as Lumiere, Mrs. Potts and Cogsworth join in harmonious celebration.

Loungefly Beauty and the Beast Backpack
€85.00
Decorative plate motifs, gold-tone zip and buckle detailing, and a practical front pocket combine fantasy with functionality. Crafted from a cotton and polyester blend, this backpack is both stylish and durable — the perfect companion for fans who want to carry a little castle magic wherever they go.

Belle Soft Doll
€35.00
For those who prefer something soft and storybook-sweet, the Belle Soft Doll (€35.00) captures Belle’s warmth and charm in exquisite detail. Dressed in her signature blue floral dress with crisp white apron, sheer sleeves and a frilly petticoat, she looks ready for village adventures or cosy afternoons spent reading. Embroidered features, rosy cheeks and long, loose curls make this 39cm doll a delightful keepsake for collectors and little dreamers alike.
Enchanted Style for Everyday Wear
Fashion meets fantasy with the Beauty and the Beast Spirit Jersey for Adults (€90.00). This elegant piece brings the magic of the animated classic to life across the back, where Belle appears holding Chip, surrounded by Mrs Potts, Cogsworth and Lumiere among romantic red roses.

Beauty and the Beast Spirit Jersey for Adults
€90.00
Gold embroidered details — including the wording “Disney From the Animated Movie Beauty and the Beast” — add a refined touch, while the soft 100% cotton fabric, drop shoulders and relaxed fit ensure comfort. It’s a tale as old as time, reimagined as a statement piece for fans of classic Disney style.
Dining in the Beast’s Castle
Beyond fashion and collectibles, the collection transforms the table into an enchanted dining room worthy of the Beast’s castle.
The Beauty and the Beast Dinner Plate (€24.00) and matching Side Plate (€18.00) both feature Lumiere gleaming in glossy gold at the centre, framed by delicate pink, blue and purple detailing. Made from stoneware with a gloss finish, they are suitable for dishwasher and microwave use — practical magic for everyday meals or fairy tale-inspired dinner parties.
To complete the setting, the Beauty and the Beast Napkins (€16.00) come in a set of four, finished with soft pink, blue and gold borders. Each napkin features Lumiere beneath the welcoming phrase “Be Our Guest,” as if the castle’s most charming maître d’ has personally prepared your table.

Beauty and the Beast Spirit Jersey for Adults
€16.00 > €24.00
The coordinating Beauty and the Beast Glass (€18.00) adds the final enchanting touch. With gold Lumiere artwork on one side and the iconic “Be Our Guest” quote on the other, it turns every sip into a storybook moment. Though hand wash only, its elegant design makes it perfect for special occasions or simply elevating everyday rituals.
Be Our Guest
This new collection from the European Disney Store beautifully captures the spirit of Beauty and the Beast — romance, warmth and a little everyday enchantment. Whether you’re stepping out with a castle-inspired backpack, cuddling up with Belle, styling a nostalgic Spirit Jersey or setting the table for a magical meal, each piece invites you to relive the wonder of this timeless classic.
After all, as Lumiere would say, life is so unnerving for a servant who’s not serving — so why not let a little Disney magic serve you instead?



